In the modern digital world, it is difficult to imagine a business without a website. In fact, it is a business card, by going to which you can see the face of the company and get acquainted with the goods / services provided. But, before creating a site, it is necessary to determine the goals of its creation and the tasks that it must perform. At the planning and discussion stage, our team also takes into account all the requirements of search engines, the intricacies of future promotion, advertising settings and customer acquisition.

Thus, based on the set goals and objectives, it is possible to evaluate the effectiveness of the developed project.

Purpose

Determining the goals of creating sites helps to create a future structure and choose a platform for development. The main goals of site development include:

1. ncrease sales using the site.
2. Automation of processes in the company.
3. Getting feedback from customers.
4. Work on the recognition of the company.
5. Increasing customer loyalty.

• Increase profits by attracting new customers from search engines;
• Updating information about services and goods, posting and publishing news, vacancies;
• Operational communication with site visitors, instant response to reviews and comments;
• Savings on other types of advertising;
• Help in finding customers, partners, suppliers;
• Presentation of new goods and services;
• Tracking the availability of goods.

A site is an integral part for the prosperity of a business, which has a number of advantages and expands opportunities. The advantages of having a site:

1. Prompt update of information. Without a site, it’s difficult to track the quantity of goods, the number of applications received and payments.
2. Trust in the eyes of customers. If a potential client is interested in the site and wants to return to get acquainted with the assortment, then without a site it will be more difficult to do.
3. Attracting a wide audience, expanding the customer base and communication with the audience.
4. A showcase for demonstrating products and offering services.
5. You can have a good product, a convenient location of offline points and at the same time lose a lot of customers simply because competitors will have one important advantage - the site. To keep abreast, you need to use all possible channels to attract an audience.
6. Online advertising is much cheaper than outdoor advertising.
7. This is an opportunity to enter the national and international market of trade, find partners, distributors or suppliers.

Internet marketing is one of the most used and popular ways to make a profit through the Internet. We offer to understand the steps that will be performed during the planning and creation of the site.

Procedure for creating and developing sites at Grandma.Agency

1. Analysis of primary information, familiarity with the field of activity, discussion of requirements and wishes.
2. Drawing up a preliminary structure of the site, preparing a prototype layout, developing site navigation and distributing content across pages.
3. Drawing interface design, page layouts, including user and service sections.
4. Professional typesetting of pages, checking them for cross-browser compatibility in order to correctly display on all devices.
5. The software part, including the creation of the site, setting up its functionality, connecting the necessary services, testing.
6. Adding thematic content to pages, taking into account the requirements of search engines, adding content to the site.
7. Next, to fully launch the site, you need to contact a SEO. He is engaged in search engine optimization. The specialist also collects the semantic core, distributes key queries across texts, re-linked pages and adds meta tags.
8. Promotion in search engines. Website withdrawal in TOP.
9. Attracting additional sales channels - connecting contextual advertising.
10. The increase in conversion. Carrying out A / B testing, distribution of triggers, improvement of usability. Regular reporting and adjusting the content of the site, each nuance is discussed in detail, all points are taken into account.

It should be understood that creating a site is not a magic button. A business will develop only if it seeks to improve it and constantly work. Our team is interested in increasing traffic to the site and increasing sales.

Website development is a rather laborious process of transferring an idea into a real working project. To get the maximum result, we recommend that you understand what you should not expect after receiving a finished site.

1. Creating a site can save an unprofitable business. Website development is not a solution to current problems, it is a profitable investment in the future.
2. A new site can become a market leader; there are also competitors on the network who also have sites and their own customer base, so it takes time to take a leading position.
3. You can immediately find customers for sales and partners for the purchase. It will take time for new sites to gain recognition and gain the trust of customers and partners.
4. Content doesn't matter. For the audience to be interested and buy a product / service, it is necessary to work on the quality of the content (photos, text must be unique). The site needs constant development and support, then you can increase customer loyalty.
5. After creating the site, you can do it yourself. The new site does not yet have any positions, search engines are also not familiar with it, and indexing will take time. To speed up this process and to ensure that the site takes a leading position, they turn to the services of a SEO manager.

Each client is interested in development time and guarantees. Spent time depend on the topic, wishes, budgets. The cost of services will also be determined on a contractual basis. GrandMa Agency team doesn’t care about the number of projects, but quality, which is why in our practice there have been cases of refusal of a new case simply because we previously started working with another client. Very often, customers come to us on the recommendation of friends. We have experience working with such topics as confectionery, education abroad, GPS technology, food delivery, sports clubs, etc. You can be sure that the created product will be unique and will last for a long time. The cost is negotiated as individually. Give your contacts and you will certainly be contacted.