Before publishing another batch of articles, check whether search engines can crawl, render, understand, and rank the pages you already have.
1. Crawl the site like a search engine
Look for blocked sections, broken links, redirect chains, orphan pages, duplicated titles, and pages that compete with each other.
Check sitemap and robots.txt.
Map every indexable page to one clear intent.
Remove thin duplicates instead of feeding them with links.
2. Fix speed where it affects revenue
Start with templates that get traffic or conversions: home, services, cases, blog articles, and contact pages.
Need the SEO foundation checked?
We connect technical fixes to search demand, not vanity scores.
3. Make schema and internal links systematic
Breadcrumbs, Article, FAQ, Service, Organization, and WebPage markup help search engines connect the site into one coherent source.
4. Ship fixes before new content
If important pages cannot be discovered or trusted, more content only adds noise. Fix the routes, then scale.
9. FAQ
How often should a technical SEO audit happen?+
After major releases and at least quarterly for active sites.
Can we publish content during the audit?+
Yes, but do not scale until crawling, indexation, and templates are clean.
What is the biggest hidden issue?+
Intent duplication: several pages trying to rank for the same job.