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RENOVATION LEADS IN SPAIN

From October 2025 to May 2026, the local Meta funnel generated 88 leads for comprehensive renovations around Alicante.

  • industryRenovation
  • faderMeta Ads
  • countrySpain
  • periodSince Oct 2025
  • leakmessage
RenovArte — RENOVATION LEADS IN SPAIN

the challenge

LOCAL TRUST. PREMIUM TICKET.

Comprehensive renovation is a high-consideration purchase. The campaign had to attract homeowners with a real project, not generic design inspiration.

our solution

LOCAL OFFERS FOR QUALIFIED INTEREST REAL PROJECTS.

Location-specific offers and project-led creatives moved interested homeowners into a measurable lead flow.

  1. 01

    DIAGNOSE

    Identified which homeowners around Alicante had a real renovation project, not just design inspiration.

  2. 02

    SEGMENT

    Split creatives by location and project type instead of one generic renovation ad.

  3. 03

    TEST

    Tested location-specific offers against generic ones through two months that produced no new leads.

  4. 04

    OPTIMIZE

    Moved budget into the location-project combinations that actually produced leads.

  5. 05

    REPORT

    Tracked all 88 leads by month and cost, from October 2025 through May 2026.

the results

LOCAL DEMAND. CLEARLY RECORDED.

88Meta renovation leads received

€26.20Weighted cost per lead

€2,305.18Lead campaign spend

CUMULATIVE LEADS · OCT 2025–MAY 2026
OctNovDecJanFebMarAprMay
8812

the footnote

WHAT CHANGED
IN THE BUSINESS.

Local Meta campaigns generated 88 renovation leads from October 2025 to May 2026.

measured period
October 2025–May 2026
source
public case on grandma.agency, numbers as recorded in the account — no rounding beyond what the label says

who this is for

BEST FOR TEAMS THAT NEED RESULTS.

For local renovation companies that need enquiries from owners with a real project, while signed contracts are tracked separately.

  • Your local renovation team can answer new enquiries in the Alicante area.

timeline

HOW THE SYSTEM WENT LIVE.

  1. Foundation

    We set the Alicante service area, renovation scope and a lead as the measured campaign event.

  2. Build & ship

    Local creative and lead forms matched the services to people planning larger renovation work.

  3. Compound

    Budget followed the combinations producing leads, while the report kept leads separate from signed renovation contracts.

asked about this case

Was this a one-off campaign or a system?

A system: location-specific offers ran for eight months, including two months with no new leads, landing at a weighted €26.20 cost per lead across the full period.

Would this work in another city or region?

Possibly. We first check the service area, project value, available proof and how quickly new enquiries are handled.

What was broken?

High-consideration local renovation needs owners with a real project, not design inspiration. Leak: message.

What we did

Location/project creatives around Alicante. Tested through months with zero new leads; moved budget to combinations that produced leads. Reported by month and cost.

One number that moved

88 Meta renovation leads · Oct 2025–May 2026.

Weighted CPL €26.20; lead spend €2,305.18.

Boundaries: Leads ≠ signed contracts. Include the honesty that some months produced no new leads. Local Spain / Alicante scope.

FAQ / CTA

Writing-only → hello@grandma.agency / /contact/. Related: /services/meta-ads/.

write to us

NEED RESULTS YOU CAN
CHECK, NOT GUESS?

Describe the region, project type and typical order value. We will check whether Meta is a sensible place to test local demand.

No calls, no newsletter. A reply from a person, usually within one working day. Prefer chat? Telegram · hello@grandma.agency

GrandMa in an armchair, answering on her phone
A person from the team replies.

PREFER MESSAGING?

write where it's easier for you.

The same team, the same written answers, in the channel you already use. Usually within one working day.