the challenge
SEARCH DEMAND WITHOUT VISIBILITY.
Businesses that need packaging look for it in Google. In April-June 2026 the store appeared in search 13,007 times: too few chances to meet buyers at the moment they search.
our solution
CONTENT AND LINKS THAT PUT THE STORE IN FRONT OF BUYERS.
Articles, category texts with FAQ and links worked as one system: each answered a buyer's search and led them to the right part of the catalog.
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01
ARTICLES
Wrote articles around the questions packaging buyers type into Google, each leading to the right catalog section.
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02
CATEGORIES
Gave category pages texts that describe the range in the words buyers search with.
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03
FAQ
Added FAQ blocks to categories so the store answers buyer questions right where they choose.
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04
LINKS
Built links that point search engines to the store and its key sections.
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05
MEASURE
Compared quarters on Google search data: 13,007 impressions in April-June 2026, 36,637 in July-September.
the results
SEARCH VISIBILITY UP 2.8 TIMES.
x2.8Search impressions, quarter on quarter
+182%Growth in Google search impressions
36,637Search impressions, July-September 2026
13,007Search impressions, April-June 2026
+23,630Extra impressions in one quarter
the footnote
WHAT CHANGED
IN THE BUSINESS.
In July-September 2026 the store appeared in Google 36,637 times, against 13,007 the quarter before.
- measured period
- 04.2026-09.2026
- fader
- SEO
- source
- public case on grandma.agency, numbers as recorded in the account: no rounding beyond what the label says
who this is for
BEST FOR STORES THAT SELL THROUGH SEARCH.
For online stores whose buyers start in Google and need to find the right category the moment they search.
- Your catalog has category pages ready to carry useful texts and FAQ.
- Your buyers ask practical questions before they choose a product.
- You want search visibility that builds up quarter after quarter.
timeline
HOW THE SYSTEM WENT LIVE.
- Foundation
We mapped the searches packaging buyers use and matched them to catalog categories and article topics.
- Build & ship
Articles, category texts and FAQ went live, and links started pointing to the store's key pages.
- Compound
In July-September 2026 the store reached 36,637 search impressions, 2.8 times the quarter before.
asked about this case
Was this a one-off push or a system?
A system: articles, category texts with FAQ and links support each other. Together they brought the store 23,630 more impressions in July-September 2026 than in the quarter before.
What exactly grew?
Google search impressions: how often the store appeared in results, July-September 2026 against April-June 2026. Orders and revenue are outside this case.
Why work on category pages and FAQ?
Category pages are where buyers choose packaging. Texts and FAQ there answer search questions on the very page that sells.
Would this work for another online store?
Possibly. We first look at the catalog, the category pages, existing content and the searches that already show the store in Google.
